Posted September 7, 2018
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Guests watch employees work-related on the moulding line of the brand-new Reese factory, November 30, 1957

Harry Burnett Reese, founder the the H.B. Reese candy Company, was born in Frosty Hill, Pennsylvania (York County) on may 24, 1879. In 1900, H.B. Reese married Blanche Edna Hyson, daughter the a well to do household in Bridgeton (York County), Pennsylvania. H.B. And also Blanche would at some point have 16 children (8 girls, 8 boys), 13 that whom made it through to adulthood.

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H.B. Reese moved generally during the first couple decades that the 20th century together he sought a career the would accomplish him and support his growing family. He started his functioning life together a farmer ~ above his farm, Frosty Hill, situated near Muddy Creek Forks, Pennsylvania. Not fond that farming, he moved his family members to Ditchley, Virginia in 1903 to regulate the fishing operations of his father-in-law’s cannery business. After four years he and his family returned come Frosty Hill and Reese resumed farming. In 1912, H.B. Reese moved his family members to a dairy farm in Woodbine, situated near his father-in-law’s basic store.

When the oldest Reese children came to be old sufficient for high school, H.B. Reese relocated the family to Shrewsbury, Pennsylvania and also took a factory job in brand-new Freedom so that they can attend high school.

In around 1916, H.B. Reese review an advertising for dairy farmers in Hershey. The following year he moved his family to Hershey to take a task as a dairyman, first working on farm yard 28-A. In 1918, Reese was advocated and moved to manage the ring Barn . Reese controlled the ring Barn until it to be shut under as a cost saving measure up in 1919. Needing work, Reese determined to begin his own candy service in adjacent Hummelstown, Pennsylvania. The new business, R & R Candy agency began producing cacao covered almonds and also raisins. The neighborhood paper, The Hummelstown Sun, contained announcements about the brand-new venture. Despite his best efforts the service failed. Reese next took a job at a feather Grove, Pennsylvania file mill own by W.L. Glafelter. Money was tight and also Reese take it on 2nd and sometimes 3rd jobs to assistance his family. The continue to be in feather Grove was brief and also the Reese household returned to Hershey with time for your daughter, increased Amos, to it is in born in early 1921. To aid his daughter and son-in-law, H.B. Reese’s father-in-law purchase a house at 18 E. Areba Avenue for the ever widening family. Through this return to Hershey, Reese began working at the Hershey chocolate factory in the shipping room. Money to be tight and also several the the Reese children also worked to aid support the family.

The shining idea, however, which inspired H.B. Reese to venture into the liquid business, was sparked while he functioned on among the Hershey Chocolate firm dairy farms. “If Hershey deserve to sell a trainload of chocolate every day,” H.B. Reese reasoned, “I can at the very least make a living making candy.” As soon as he to be financially able to buy the ingredients, Reese began making liquid in the basement that the Areba avenue house. He made a variety of confectionery commodities including tough candies, coco covered nuts and raisins, mints and an invented chocolate covered caramel-coconut candy, the “Lizzie Bar,” named for his oldest daughter, mar Elizabeth. The bar was soon followed by the “Johnny Bar,” named for a son. He delighted in enough success come quit his steady task in the manufacturing facility and collection out come “make a living” by do candy.

As sales increased, Reese expanded, renting the basement of the DeAngelis building on chocolate Avenue . Through 1925, Reese needed to broaden again and also built a factory and house on the corner of Ridge Road and Caracas Avenue. The buildings were perfect in early on 1926. The Reese home was finally large enough come accommodate the family. H.B. Reese used his impressive family members as a marketing tool. In 1928, a photograph of the entire family with the caption, “16 good Reasons come Buy Reese’s,” was offered in a selection of advertisements.

He began making his famous Peanut Butter cup as component of a big candy assortment around 1928. Besides the Peanut Butter Cup, the assortment line included: coconut cream, peppermint cream, coco jets, nougat, marshmellow-nut, coated dates, coconut caramel, peanut clusters, raisin clusters, love husband dew coconut and also nuttees. The liquid was coated by hand on marble slabs, four ladies at each table. The candy was packed in five pound boxes and sold to room stores because that re-sale by bulk weight. To promote sales H.B. Reese often set up a coating table in the home windows of large department stores and had numerous girls coating the liquid in complete view of happen shoppers. Within the store, various other girls would hand out samples.

The early years the the Depression to be a gaue won struggle. Throughout the summer months when it was too hot to make candy, H.B. Reese operated a van farm and also hired workers to pick green beans and also other vegetables. Reese placed his canning endure to use and collection up a canning service to process the produce grown at area farms.

The agency began to take off in the mid 1930s. Peanut Butter cups were the that company most renowned product. Around 1935, Reese started marketing the Peanut Butter Cup as a separate item, personally packaging that in $0.05 packs. Peanut Butter cups were also marketed in several sizes consisting of a 1 cent, 2 cent and 5 cent size. In 1942, as result of wartime rationing and also the popular of the Peanut Butter Cup, H.B. Reese stop all other product lines and also focused his efforts on the Peanut Butter Cup.

Since the beginning, the agency enjoyed a close connection with Hershey Chocolate and also Hershey supplied every one of Reese’s coco coating. H.B. Reese advocated the company’s connection in advertising and on packaging. Every Peanut Butter Cup package lugged the banner: “Made in coco Town –So They should Be Good.”

Reese encouraged a feeling of family among his employees. About 1935, H.B. Reese built a fishing lodge on the east Shore the Maryland. The spacious lodge was open up to all Reese employees at the cost of a dissension a day, all meals and also lodging included. Over there are countless fond memory passed under of weekends at the Lodge, fishing in the bay and enjoying bountiful and delicious meals.

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H.B. Reese Candy agency continued to reap success during the article war years. Company growth caused the need for more manufacturing space and in 1957 a brand-new and modern-day manufacturing facility on West chocolate Ave opened. Unfortunately, H.B. Reese did no live to view the factory completed. He died on might 16, 1956, and also was flourished by his 6 sons. (John M. Reese served as chairman of the firm; Robert H., treasurer; Ralph C., secretary; Edward I., vice-president; bother B., Jr., traffic manager; C. Richard, sales manager.) In 1963, the agency was offered to Hershey cacao Corporation.