The new Apple Watch has a larger display and upgraded buttons" /> The new Apple Watch has a larger display and upgraded buttons" />

Bill gates calls steve jobs a 'wizard' who saved apple

Microsoft founder Bill Gates tells glossesweb.com’s Fareed Zakaria that hãng apple co-founder Steve Jobs was a very unconventional leader, yet he saved the company.

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Steve Jobs was a wizard who “cast spells on people” to lớn help keep táo apple afloat during the company’s darkest days, according khổng lồ longtime rival Bill Gates.

The Microsoft (MSFT) founder discussed his & Jobs’ leadership styles with glossesweb.com’s Fareed Zakaria Sunday. Both men are known for being tough leaders who foster an intense workplace culture.

Gates said people often emulate the negative elements of the táo (AAPL) founder’s personality, but Jobs was also a chất lượng leader who took apple (AAPL) from near-death to lớn its pedestal as the most valuable company in the world (before Microsoft usurped that crown this year). Táo apple (AAPL) was on the verge of bankruptcy when Jobs rejoined the company in the late 1990s; it is now worth just shy of $1 trillion.

Jobs was “a good example of ‘don’t bởi vì this at home,’” Gates said. But nonetheless, he added, “I have yet to lớn meet any person who in terms of picking talent, hyper-motivating that talent và having a sense of design, of ‘this is good, this is not good.’ So he brought some incredibly positive things along with that toughness.”

Gates said Jobs had a way of turning around failures by “casting spells” both on his own staff và outside observers. Gates dropped a Harry Potter reference when he called himself a “minor wizard” for being able lớn see through Jobs’ “spells.”

One prominent example: After Jobs’ co-founded Apple, he built a company called NeXT that made an expensive flop of a computer. Still, he managed to lớn bring widespread attention khổng lồ NeXT và sold the company to táo bị cắn dở in 1996.

“It was complete nonsense và yet he mesmerized those people,” Gates said. “Steve is really a singular case where the company was on a path lớn die & it goes and becomes the most valuable company in the world with some products that are really quite amazing. There aren’t going to lớn be many stories lượt thích that.”

Jobs died in 2011, months after he resigned from táo apple because of complications from pancreatic cancer. Jony Ive, the legendary designer who worked alongside Jobs to lớn develop many of the company’s flagship products, announced last month he plans khổng lồ leave the company.

As for the culture within Microsoft, Gates acknowledged that the intensity did occasionally go “too far,” especially in the company’s early years.

“We had, to some degree, a self-selected mix of people who were mostly males, I’ll admit, và yes, we were pretty tough on each other,” Gates said. “We counted on each other to work very long hours & I always wanted lớn set the best example of that. I think that intensity, even though a little bit it went too far, was great for my 20s, 30s, 40s.”

Now running the Gates Foundation, Gates said he’s “not pushing quite as insanely,” but that focus has continued khổng lồ serve him.

“I’m still clear about, ‘Hey that toilet design is too expensive, it’s a dead end, we’re not going khổng lồ put more money into that.’ That works for being the co-head of the foundation,” he said.